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Anthropic, the company behind the AI assistant Claude, has started to localize its pricing in India.

AI 助手 Claude 背後的公司 Anthropic 已開始在印度實施價格在地化。

India is the biggest market for Claude outside the United States.

印度是 Claude 在美國境外最大的市場。

The company now shows prices in Indian rupees for some users on its website and mobile apps.

該公司現在在其網站和行動應用程式上向部分用戶顯示印度盧比的價格。

This move comes as global AI companies are trying harder to attract users in the world's most populous country.

這一舉措是在全球 AI 公司正加倍努力吸引這個世界上人口最多國家的用戶之際推出的。

However, Anthropic has not yet added support for the Unified Payments Interface, which is India's most popular payment system.

然而，Anthropic 尚未增加對統一支付介面的支援，這是印度最受歡迎的支付系統。

Users still need to pay by credit card or through Apple and Google app store billing.

使用者仍然需要透過信用卡或蘋果和 Google 應用程式商店的帳單進行支付。

This is different from OpenAI, which launched rupee pricing for ChatGPT in August and included UPI support from the start.

這與 OpenAI 不同，OpenAI 在八月份為 ChatGPT 推出了盧比定價，並從一開始就包含了統一支付介面（UPI）的支援。

Many Claude users in India have wanted rupee pricing for a long time because paying in dollars caused extra costs from currency conversion.

許多在印度的 Claude 用戶長期以來一直希望以盧比定價，因為用美元支付會因貨幣兌換而產生額外費用。

According to Anthropic, India accounts for 5.8 percent of all Claude usage worldwide.

根據 Anthropic 的數據，印度佔了 Claude 全球總使用量的 5.8%。

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This makes India the second-largest market for the AI service after the United States.

這使得印度成為僅次於美國的該 AI 服務第二大市場。

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The new pricing shows that Claude Pro costs around 2,000 rupees per month in India when billed annually.

新的定價顯示，當按年計費時，Claude Pro 在印度的費用大約是每月 2,000 盧比。

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In the United States, the same plan costs 17 dollars a month.

在美國，同樣的方案每個月花費 17 美元。

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Claude Max starts at about 11,999 rupees per month in India, compared with 100 dollars in the United States.

Claude Max 在印度起價約為每月 11,999 盧比，相比之下，在美國則為 100 美元。

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The Indian prices include local taxes, so they appear slightly higher than the American prices.

印度的價格包含了當地稅金，因此它們看起來比美國的價格稍微高一些。

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Prices on the mobile apps also vary slightly from those on the website.

行動應用程式上的價格也與網站上的價格略有不同。

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This expansion into localized pricing is part of Anthropic's growing focus on the Indian market.

這次向在地化定價的擴張，是 Anthropic 對於印度市場日益關注的一部分。

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As AI technology becomes more popular around the world, companies like Anthropic and OpenAI are competing to win users in large markets.

隨著人工智慧技術在世界各地變得更加普及，像 Anthropic 和 OpenAI 這樣的公司正競爭在大型市場中贏得用戶。

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India, with its huge population and growing technology sector, has become a key target for these AI companies.

印度，憑藉其龐大的人口和不斷增長的科技產業，已成為這些 AI 公司的關鍵目標。

Anthropic starts localizing Claude pricing for India, its biggest market after the USAI 巨頭爭奪印度市場

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